Co-Sell Transformation Webinar Part 2: Strategy & Program Design
The old sales playbook isn’t working anymore. Companies need to transform sales to support the modern business buyer and help their reps thrive in more complex deal dynamics. Building a high-performing co-sell motion with the best partners in your ecosystem is the modern B2B sales playbook. In this webinar, co-selling and transformation experts from PartnerTap, Forrester, and Spur Reply will share a framework companies can use to - Cassandra Gholston, our very own CEO at PartnerTap - Maria (Lueck) Chien, VP & Partner Ecosystem Practice Leader at Forrester - Kathryn Caday, Director of Ecosystem Strategy & Transformation at Spur Reply