Monetizing AI: Strategies For MSP Growth

This episode of Open Mic: Accelerating MSP Growth dives into how partners can effectively monetize AI. Host Keelin Conant is joined by Steven Dantes and Linda Mahabir from OpenText Cybersecurity, who discuss the transition from simply selling AI licenses to providing valuable solutions that address customer needs. The conversation highlights the importance of offering services around AI adoption, operational improvements, and strategic deployment to drive measurable business value. Steven and Linda emphasize that monetization is about creating impactful solutions rather than just selling products, encouraging partners to focus on long-term customer journeys.