How Snowflake's Paid Media Team Cut Reporting From a Week to Hours | AI Blueprint for Go-To-Market

Mariam el Baghdady (Manager, Digital Marketing, Snowflake) shows how AI changed two of her most time-consuming tasks: weekly performance reporting and quarterly forecasting across 20+ countries. The old reality: spending hours formatting data just so she could talk about it. Now a weekly HTML report in CoCo flags what needs attention across channels and regions in minutes, and a forecast that used to take nearly a full week turns around in a fraction of the time. She also shares how she got there with no technical background whatsoever. Download the full playbook: The GTM Leader's Blueprint for AI Transformation → https://www.snowflake.com/en/ai-blueprint/gtm-leaders-blueprint-for-ai-transformation/?utm_source=youtube&utm_medium=social ❄Join our YouTube community❄ https://bit.ly/3lzfeeB Learn more about Snowflake: ➡️ Website: https://www.snowflake.com ➡️ Careers: http://careers.snowflake.com ➡️ Podcast page: https://www.snowflake.com/thedatacloudpodcast/ ➡️ Twitter: https://twitter.com/Snowflake ➡️ Instagram: https://www.instagram.com/_snowflake_inc ➡️ Facebook: https://www.facebook.com/snowflakedb ➡️ LinkedIn: https://bit.ly/2QUexl4 ➡️ Sign up for our weekly live demo program and have your questions answered by a Snowflake expert at https://bit.ly/2TdVCmJ Listen on: 🔈 Apple Podcasts: https://apple.co/3cCdrCU 🔈 Spotify: https://spoti.fi/39vCNjH 🔈 Simplecast: https://bit.ly/3rFCrgA #Snowflake #AIDataCloud #AI #GenAI #ArtificialIntelligence