Beyond the 'Build vs. Buy' Binary: Why Co-Creation is the Future of GCCs | Divesh & Rajan

LatentView Analytics Ltd.
111 views January 14, 2026

India’s Global Capability Centers (GCC) ecosystem is projected to contribute over $100 billion in value by 2030. But as GCCs evolve from cost-saving back offices to front-line innovation hubs, leaders face a new strategic dilemma: When do you build, when do you buy, and when do you co-create? In this episode of the High on Data podcast, Rajan Sethuraman, CEO of LatentView Analytics, sits down with Divesh Singla — a veteran GCC leader with 20+ years of experience at organizations like Signant Health, IQVIA, and Eli Lilly — to decode the blueprint for the next generation of GCCs. They discuss why AI pilots fail to scale, how to solve talent gaps through partnerships, and a 3-step framework for deciding when to build, buy, or co-create. Watch the Full Episode Now.

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