The one metric Nextdoor prioritizes over everything else

For many social platforms, daily active users (DAUs) is the north star metric, the industry standard for measuring business health. But when I talked to Krish Sailam, he shared a perspective I’d never considered. As the former VP of MarTech at Nextdoor (a networking app connecting 100M neighbors), Krish explained why chasing DAUs is often a mirage. Sign up for Lifecycle Leaders so you don't miss the next interview: https://hightouch.com/lifecycle-leaders