The Future of Customer Obsession: Amazon's AI Agents at Work | CDP World 2025
Learn how AI agents are revolutionizing customer experience, setting new benchmarks in personalized engagement and making impossible, possible. Setting new bar on what humans can do in minutes and hours which took months. Through real world examples, learn how AI agents help you from reactive to predictive customer care. All with AI grounded in truth, addressing security, compliance, responsible use, and ROI. Chapters 0:00 Introduction 1:29 Amazon's Journey in GenAI 3:13 Customer Transformation with AI 5:17 The Importance of AI Agents 8:55 Hyper-Personalization with AI Agents 12:02 Building GenAI Applications 13:00 Case Study: Rocket Mortgage 17:22 Differentiation in AI Applications 21:26 The Future of AI Agents Sign up now for Agentic World 2026 to save the date and be notified as soon as registration opens: https://agenticworld.com/ Learn more about Treasure Data: https://www.treasuredata.com/ #CDPWorld #TreasureData #CustomerDataPlatform #CDP