What it actually takes to move from AI experimentation to adoption

Tray
2 views • June 22, 2026

Most teams have run AI experiments. Far fewer have turned them into something that consistently delivers value. 🔗 Learn how enterprise teams govern AI: https://tray.ai/platform Mark Gill, VP of IT at Zuora, explains what that transition required for his team. The move from experimentation to real adoption came down to two things: learning how to measure ROI, and building a governance process that could handle the volume of ideas coming in. Without structure, you end up with a pile of passionate proposals and no way to know which ones are worth pursuing. Zuora solved that with a cross-functional champions program — representatives from sales, global services, customer success, and other business units who meet weekly to evaluate ideas and prioritize based on actual business impact, not enthusiasm. That shift — from open experimentation to disciplined prioritization — is what turned scattered pilots into something the whole organization could build on. #AIAdoption #TrayAI #EnterpriseAI #AIGovernance #ITLeadership #AIStrategy #WorkflowAutomation #AgenticAI --------------------------------- Learn more about Tray: https://tray.ai/ Follow Tray on Twitter: https://x.com/tray Follow Tray on LinkedIn: https://www.linkedin.com/company/tray-ai/

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