Newton Research Brings ‘Unlimited’ Analytics to Clients of Every Size

Newton Research builds AI agents purpose-built and specially trained for media and advertising analytics. Brands and agencies bring great data together, but making it move the needle for media and marketing has become a real challenge. By integrating its agents directly into LiveRamp, Newton Research gives customers access to data they otherwise couldn't analyze or build into their media planning, media analytics, and downstream activation. Work once reserved for only the highest-spending brands or biggest clients — advanced analytics like media mix modeling and scenario planning — is now possible across every business unit and every client. In this customer story, Newton Research shares how running on top of select LiveRamp clean rooms and cross-media intelligence gives customers immediate actionability from data sources. Learn more about LiveRamp: https://liveramp.com Learn more about Newton Research: https://newtonresearch.ai #LiveRamp #NewtonResearch #DataCleanRoom #MediaAnalytics #DataCollaboration #AgenticAI #MediaMixModeling #MarTech