Here’s the deal: Why Smart Marketers Are Betting Big on Commerce Media

Marketers know that #CommerceMedia, #DataCollaboration, and #RetailMedia are transforming how brands engage with consumers. In this video, Lori Johnshoy, Head of Commerce Media Networks at #LiveRamp, explains how commerce media networks empower retailers – and now other industries – to unlock new revenue streams through data-driven partnerships. In this video, you’ll learn how to: ✅ Build media networks that connect brands and consumers through secure, privacy-first data collaboration ✅ Extend commerce media strategies beyond retail into travel, entertainment, and automotive ✅ Deliver personalized, measurable experiences that drive loyalty and ROI 🔎 See how data collaboration powers retail media: https://liveramp.com/solutions/media-networks/ 💡 Explore the future of commerce media networks: https://liveramp.com/media-networks-explainer/ 📊 Learn how LiveRamp helps brands and partners monetize data responsibly: https://liveramp.com/solutions/data-collaboration/